We’re really excited about TikTok’s End of Year campaign. You may have seen one of the ads which launched last week, especially if you have been to or past the IMAX in Waterloo. TikTok is proud of the app’s creators and their authenticity and so they have chosen real creators to be front and centre of the campaign. You’ll also spot Lewis Capaldi, aka “The King of TikTok”!

Watch the video here. 

The platform has a friendly, diverse community and the ad invites others to “Jump In Together” and try out the app if they haven’t already had a go. Holiday season is the perfect time to join in with some TikTok fun. This creative campaign is a brilliant way to end an amazing year for TikTok; 2019 has been huge for the platform, which has evolved into a content  ‘Multiverse’. 

Footballing legend David Beckham will also make an appearance on TikTok and as part of the campaign, he will be conjuring up the festive spirit and kicking off a hashtag challenge on the 23rd December. This is in partnership with UNICEF, of which David Beckham is the Goodwill Ambassador and TikTok will use this challenge to donate to UNICEF’s good work.