Today on Holocaust Remembrance Day, we're commemorating the victims of the Holocaust and the liberation of Auschwitz-Birkenau in 1945 by partnering with World Jewish Congress and UNESCO to launch new resources that elevate the voice of survivors and connect users to educational material from global experts. We're also joining World Jewish Congress for an event commemorating the 80th anniversary of the liberation of Auschwitz-Birkenau in Poland this week, where we'll join survivors and families of survivors to discuss solutions to counter online antisemitism and hate in the digital age with experts, civil society, advocacy organizations, and other platforms.


New educational resources

Education is one of the most powerful ways to counter hate and misinformation, which is why we're launching a in-app hub with new videos from our partners designed to inform our community about the Holocaust. This includes first-hand witness accounts from Holocaust survivors, videos of users visiting Holocaust memorial sites, testimonials from curators sharing stories about Holocaust victims, and more. Our community can access the hub through TikTok searches related to the Holocaust and on relevant videos.


Videos featured in the hub come from over 20 institutions from 11 countries that participated in TikTok's Shoah Commemoration and Education initiative, including the Los Angeles Holocaust Museum, the Dachau Memorial, the Anne Frank House, and more. This initiative encouraged memorials and museums to integrate TikTok into their commemorative and educational work in order to reach new audiences and preserve the memory of the past and its victims in the digital age. In addition the hub includes links to the joint resources from the World Jewish Congress and UNESCO - the https://aboutholocaust.org/en website, and to Shoah Stories for further educational information and personal stories


"On Holocaust Remembrance Day, we remember the six million Jewish men, women, and children murdered during the Shoah and reflect on our shared responsibility to preserve their memory. Social media has the power to connect millions to the lessons of history, but it also carries the risk of amplifying hate. That’s why it is so important that platforms like TikTok support the development of meaningful educational resources to foster truth and understanding. By elevating the voices of survivors and providing reliable information, this initiative sets an example of how technology can be a force for good. The World Jewish Congress is proud to stand with TikTok and UNESCO in this important mission to honor the past and shape a better future.” - World Jewish Congress President Ronald S. Lauder


"At a time when survivors and direct witnesses of the Holocaust are growing fewer, it is vital to further invest in education to pass on memory to younger generations. UNESCO plays a key role in combating misinformation about the Holocaust on social media platforms, and is proud to partner with the World Jewish Congress and TikTok, including through the AboutHolocaust.org website, which recorded more than 4.4 million visitors in 2024." - Audrey Azoulay, Director-General of UNESCO.


We're partnering with Berlin-based Anne Frank Centre, German Alfred Landecker Foundation, the Hebrew University of Jerusalem, and a group of more than 10 Holocaust memorial institutions, survivors and educational creators to launch Shoah Stories. Building on the success of the TikTok Shoah Commemoration & Education Initiative, which onboarded over fifty Holocaust memorials and museums globally, Shoah Stories offers a growing library of trusted short videos covering diverse topics and perspectives related to the Holocaust. This site offers visitors more educational material about the Holocaust in short-form video format, with additional content that will come directly from academic researchers over the coming months. This site builds on the new hub by giving people even more opportunities to explore information related to the Holocaust.


Combatting antisemitism

These updates build on the work that we continue doing to make TikTok hostile to antisemitism. For example, we do not return results for hateful searches, and we work hard to proactively remove content promoting antisemitism before a user reports it. We continue to evolve our safety measures and policies, and have recognized the hateful use of "Zionist" as a proxy for a protected attribute when conflated with Jewish/Israeli identity in a hateful way (rather than when it's used to refer to a political ideology) for over a year. TikTok is also currently the only major platform to specifically name antisemitism as a prohibited hateful ideology in our Community Guidelines, which we did in an effort to cement our commitment to protecting the Jewish community and signal to those who would seek to spread hate on our platform.


Education is one of the most effective tools that we have to combat hate so we are proud to continue to partner with World Jewish Congress, UNESCO and others to ensure that we keep the memory of the Holocaust alive. TikTok thrives because of the creativity and diversity of our global community, and we will continue to work to provide a safe space where people feel welcomed and empowered to express themselves, discover ideas, and connect with others.