Over a billion people worldwide turn to TikTok for entertainment, discovery, and creativity. Our community isn't just consuming, they're participating - shaping culture, giving life to trends and driv...
The For You feed is the heart of the TikTok experience. It's where people go to discover new interests and creators build thriving new communities—like @acuppa.app, @chinchilla.vintage, @chillbynette,
Today we're launching new initiatives to champion well-being and enhance reliable mental health information from trusted sources on TikTok. We're launching in-app guided meditation exercises for our e
For years, marketing strategies have long emphasised building awareness at the top of the funnel and driving conversions at the bottom. The consideration phase — where users compare options and form b
TikTok enables people to discover and connect with content and creators they love. During elections, we work continually to protect our platform and maintain a civil place for people to express themse
Since its launch, TikTok's out-of-home solution, Out of Phone (OOP), has been transforming how brands and partners connect with consumers beyond the mobile screen. This innovative marketing tool has e
TikTok Shop continues its commitment to empower Micro, Small and Medium Enterprises (MSMEs) through its latest collaboration with the ASEAN Foundation and the ASEAN Business Advisory Council (ASEAN-BA
Today, TikTok announces the launch of a STEM feed in Singapore, giving its community a dedicated space to explore a wide range of inspiring, entertaining, and enriching videos related to science, tech
By: Adam Presser, Head of Operations & Trust and Safety New Family Pairing features give parents additional tools to set boundaries and customizable limits for their individual family needsA new in-ap
In 2024, brands broke new ground on TikTok—embracing the platform's diverse community, pushing creative limits, riding cultural waves, and showing up with authentic voices. The result was a game-chang
TikTok and TOUCH Cyber Wellness have launched 'Our Digital Journey' — a new digital parenting initiative designed to guide parents and their teens on fostering responsible digital citizenship and soci
The Infocomm Media Development Authority (IMDA) recently released the inaugural Online Safety Assessment Report on Designated Social Media Services (DSMSs)*. We're proud to be recognised as the indust
The TikTok x Halogen Youth Mentorship Programme has successfully concluded, marking a significant milestone in this initiative to empower youth through personalised mentorship. Aligned with the Mentor
TikTok is excited to announce the launch of Messaging Ads in Asia Pacific*, empowering businesses to connect directly with customers through seamless, interactive conversations. These innovative ad so
In 2024, we were very demure, reveled in brat summer, and adored a cheeky pygmy hippo, all while supporting businesses of all sizes that have contributed to the local economy. Throughout the year, mil
The refreshed Scam Prevention Edition of the Digital Wellness Hub is an extension of TikTok's existing joint partnership with Ministry of Home Affairs (MHA), the National Crime Prevention Council (NCP
By: Matty Lin, General Manager, Southeast Asia, Global Business Solutions, TikTok In today’s dynamic economic landscape, it has become increasingly essential for businesses of all sizes in ASEAN to l
A new suite of Gen AI-powered creative tools will be made available in Singapore and the region for brands looking to scale creative production New Commerce and Branding playbooks will be released lat
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