TikTok donated a total of £10k for videos created as part of the #Movember hashtag challenge in support of the cause.
TikTok partnered with the leading global charity, Movember, to challenge the stigma around men’s health through inspiring video content.
The hashtag challenge #Movember aimed to raise awareness of topics such as prostate cancer, mental health and suicide prevention, as well as testicular cancer, the most common cancer amongst young men.
To support the Movember Movement, TikTok donated a total of £10k for videos created as part of the hashtag challenge. The challenge, #Movember, invited users to share their Mo, a moustache fact or why they can’t quite grow a beard, sharing what Movember means to them.
To inspire users to create original content and let their Mo flow, TikTok launched a #Movember playlist, including a remastered version of Queen’s Hits, ‘Kiss’ by Prince, ‘All Night Long’ by Lionel Richie and ‘You Make My Dreams’ by Daryl Hall & John Oates.
Movember is the leading charity dedicated to changing the face of men's health in the UK and around the world. According to recent data from the charity, men are dying six years earlier than women due to largely preventable health issues. As a result, the Movember Movement strives to reduce this number by 25% by 2030.
Now in its 12th year in the UK, Movember encourages millions of men around the world to embrace the moustache in all its glorious forms. Whether they are doing it solo, or with friends or colleagues, growing a Mo helps drive awareness and generates funds for vital men’s health issues.
So far the #Movember challenge has generated 826.1M views and many creators joined the cause. See some of the best videos below...
1. Georgie Clarke - Survival of the fittest contestant
2. Jimmy Bullard - a former professional footballer, coach and television presenter
3. Jeremy Lynch - a London-born football freestyler
4. Movember - starring Nicole Scherzinger
6. Movember - starring Tan France from Queer Eye