[UPDATE - November 6, 2023]: Starting December 16, 2023, the Creativity Program will fully replace the Creator Fund in the US, UK, France, and Germany. All creators currently enrolled in the Creator Fund can upgrade to the Creativity Program. We developed the Creativity Program based on learnings and feedback from the Creator Fund, and we'll continue listening and learning from our community as we develop new ways to reward creators and enrich the TikTok experience. For more details on the ways creators can earn on TikTok, please visit the Creator Portal.

[UPDATE - May 3, 2023]: Beginning May 3, 2023, US creators with at least 10K followers and 100K authentic video views in the last 30 days are eligible to join the Creativity Program Beta. The Creativity Program Beta is in its early stages, and we're continuously exploring ways to improve the experience for our creator community and the way creators are rewarded. We’re looking forward to hearing feedback from our community!

TikTok is a unique place where creativity and authenticity are celebrated. It's where creators come together to entertain and connect with a global community over shared interests, turn their passions into careers, unlock life-changing opportunities and drive meaningful impact. As we continue on our path to offer a range of opportunities that reward the creativity and passion of our creator community in the US, today we're introducing the Creativity Program Beta.

Designed to help creators foster their creativity, generate higher revenue potential and unlock more exciting, real-world opportunities, the Creativity Program Beta is the latest addition to our range of monetization tools that support creators of all levels in being rewarded. We developed the Creativity Program based on learnings and feedback from our creators on our creator solutions, including the TikTok Creator Fund. The Creativity Program Beta will initially be available to creators by invite-only and then become available to all eligible US creators in the coming months.

To be eligible for the Creativity Program Beta, users will need to be at least 18 years old, meet the minimum follower and video view requirements, and have an account in good standing. Creators already enrolled in the TikTok Creator Fund can switch to the Creativity Program, and those that are not enrolled can apply to the new program once available. Creators currently enrolled in the TikTok Creator Fund can choose to switch to the Creativity Program Beta. To start earning, creators must create and publish high-quality, original content longer than one minute. Creators will have access to an updated dashboard to view video eligibility, estimated revenue, and video performance metrics and analytics. Keeping the safety of our community in mind, all videos for the Creativity Program must abide by our Community Guidelines.

At TikTok, we are committed to fostering new ways for creators to feel valued and rewarded as they continue to inspire and engage our community. The Creativity Program is currently available in the US, France and Brazil with plans to introduce it to more regions soon. The new program joins our suite of monetization solutions, including LIVE Subscription and TikTok Pulse. To learn more about the many ways creators can get rewarded on TikTok, please visit our Creator Portal.