Product

When we first introduced the option to create longer videos, we were excited to see how the added time would inspire richer storytelling and entertainment on TikTok. Videos longer than one minute rece

TikTok is a place to create, discover, and watch entertaining videos, and we're proud to be a home where our diverse community of creators can express themselves. Our goal is to foster an environment

Creators on TikTok entertain over 1 billion people globally - their content brings us joy, makes us laugh, teaches us something new, and offers us a sense of community. And we want to offer a range of

Over a billion people come to TikTok to be entertained, learn something new, create memorable content, and so much more. Earlier this month we launched TikTok TV in the US and Canada with Amazon Fire

By Alexandra Evans, Head of Safety Public Policy, Europe We love seeing the joy, connection, and inspiration that TikTok brings to millions around the world. Whether starting a new trend or using Duet

TikTok is always looking for innovative ways to enhance our communities’ content creation, and today, we are expanding upon the current Video Kit offerings to bring Share to TikTok to developers from

Whether it's discovering, making or watching content that entertains, educates, or inspires, we've seen all the many ways our community has redefined creative expression following the launch of longer

Over the past few years, we've seen trends and culture come to life through our global TikTok community. We're inspired and honored to see more than 1 billion people around the world come to TikTok ev

This is part three in our blog series about the For You feed, where you can learn more about content, recommendations, and discovery on TikTok. Check out our first two posts to find out more about the

By Alexandra Evans, Head of Child Safety Public Policy and Aruna Sharma, Global Head of Privacy People from all walks of life come to TikTok to be entertained, spark joy in their everyday, and share t

There's something magical about watching a musician perform live, hearing a Q&A from a new author, or meeting an actor at the stage door following a show. Those experiences have shaped much of the way

By Drew Kirchhoff, Product Manager, TikTok There's so much that can happen in a TikTok minute, from crowdsourced musicals and sea shanty singalongs to feta pasta recipes, roller skating revivals, and

TikTok is a platform where users enjoy engaging with the brands they love in creative ways. It enables advertisers to tap into the platform's unique format, appeal, engagement and reach to connect wit

By Sean Kim, Head of Product, TikTok US Today we're excited to introduce TikTok Jump, a new way for creators to share engaging and informative content on TikTok. Built by third-party providers, Jumps

By Joshua Goodman, Director of Product, Trust and Safety, TikTok Today we're launching a new way for creators to more easily manage interactions with their content. People put their hearts and souls i

On TikTok, our portfolio of video tools and effects power creativity and imaginative storytelling. Tools like Duet inspire chains of co-created content while creative effects like Green Screen make fo

Both on and off our platform, we're always looking for new ways to enable self-expression, creativity, and connection among the TikTok community. When we launched our TikTok for Developers program, we

Music and sounds are often woven into the fabric of the TikTok community's endless creativity. Today, we're announcing Music Visualizer, one of many interactive and responsive music creative effects w

By Stephanie Hind, Manager, Creator Management and Operations, TikTok US Inclusivity is important because when people feel included, they're more comfortable expressing themselves and engaging with th