Product

TikTok is home to boundless creativity and communities. From the connections forged on #BookTok to cultural trends created by using imaginative effects, over one billion people worldwide come together

From the top collection of must-know spreadsheet shortcuts to the most effective workouts or the latest baked oats recipe, the diverse range of valuable and entertaining content on TikTok has quickly

By Cormac Keenan, Head of Trust and Safety, TikTok Today we're announcing new features for teens, families, and our broader community. We believe digital experiences should bring joy and play a positi

Every day, the people behind small businesses leverage TikTok's sound and music tools to take us inside their world. A food truck owner uses voice over to share their take on the newest food trend. Tw

TikTok is a unique place where creativity and authenticity are celebrated. It's where creators come together to entertain and connect with a global community over shared interests, turn their passions

Whether you're watching your favorite ASMR creator or tuning in to a chatty GRWM, TikTok LIVE allows you to discover endless entertainment. As we continue to build community-centered experiences that

At TikTok, we're always exploring opportunities for advertisers of all sizes and budgets to easily and efficiently use the platform, whether it's to inspire others, be discovered, or build meaningful

By Julie de Bailliencourt, Global Head of Product Policy, TikTok TikTok is an entertainment platform powered by the creativity, self-expression, and heart that creators put into making authentic conte

At TikTok, we want people to feel empowered creating, connecting, and engaging on our platform. That's why we equip creators and viewers with a range of features, tools, and resources so they can stay

TikTok is home to a diverse global ecosystem of people and culture - creators, communities, and trends - all driving entertaining content and building connections. TikTok LIVE brings people together t

Today, we're kicking off TikTok World, marking our second global product summit for brands to connect, co-create, and thrive with the TikTok community. Over the past few years, we've seen communities

From carefully edited recipes to tutorials and daily vlogs, so many of the most captivating videos on TikTok are created by talented storytellers who express their creativity with every cut, clip, and

Whether you're into sci-fi, mystery, romance or sci-fi mystery romance books, or identify as anything from a casual reader to a bookworm, every type of reader can find their unique community on #BookT

Every day, TikTok creators are redefining what it means to be entertained, from the hit song of the summer, It's Corn, to community effects like Horace. TikTok is where people create engaging content

TikTok has become a platform that transcends cultural boundaries to make global connections feel even more effortless. Every day, audiences from around the world learn, entertain and express themselve

By Cormac Keenan, Head of Trust and Safety TikTok's diverse community transcends generations, spanning from teens to grandparents and everyone in between. We build with these different audiences in mi

By Jordan Furlong, Product Manager, Digital Well-being At TikTok, we believe that our digital experiences should bring us joy, entertainment, connection and enrichment. Having a positive relationship

From Effect House to Library, longer videos and more, there are many ways to make your creativity shine on TikTok. Today, to empower continued creative expression, we're introducing TikTok Avatars - y

From beauty tutorials to watching your favorite recipes being prepared, learning new gaming tips and everything in between, TikTok LIVE allows creators to inspire, entertain and connect with engaged c