Recently, a trend started that went beyond a specific meme or choreography craze and moved into a thematic genre. This genre is fish content. Fish content, found under #fishcontent and #morefishcontent, is anything pertaining to fish. The first rule of fish content is that there's no specific type of fish or video style required, just put a fish in there and you're practically under the sea. While some people might not understand the immediate appeal of fish content, creators and users across TikTok have acquired a taste for #morefishcontent. 

@karalynndunton starts the trend with a TikTok dressed as a fish

@karalynndunton

I’m trying to figure out which Tik Tok group I fit in to... #cosplay #cosplaykids #vhsgirl #watchmyvideos #CATSmoves #holidaycovers #handmadegifts

♬ original sound - karalynndunton


Popular creator spawns fishy puns

@washingtonpost

#backatwork today to make #fishcontent. You’re welcome, karalynndunton.

♬ Fish jokes - washingtonpost


Some acquiesce to the request

@thetoiley

🐠 Happy @karalynndunton? #fishcontent #morefishcontent #cosplay #thetoiley #celebrity #puppet #comedy

♬ original sound - thetoiley


While other users are confused

@freshprinceofnohair

Maybe just one question#lsw #pettips #fyp #featureme #fishcontent

♬ original sound - freshprinceofnohair


#morefishcontent begins to trend

@ashleybythesea

If karalynndunton wants #morefishcontent then you give her more #fishcontent beerbongjohn #morefishstuff #fishkids #fyp #foryoupage #foryou

♬ original sound - ashleybythesea


And the fish content flows

@kate_wojtkowski

Does this count? karalynndunton ashleybythesea #morefishcontent #fishcontent #morefish #findingdory #findingnemo

♬ Celebrate the Good Times - conner.boi


Fish content may never die

@karalynndunton

FISH KIDS. GET THIS TO ELLEN. #morefishcontent #takejohnsbeard beerbongjohn ashleybythesea ninjakowski freshprinceofnohair ellendegeneres

♬ original sound - karalynndunton