[UPDATE - March 25, 2021]: Beginning March 25, 2021, creators will need at least 100K authentic video views in the last 30 days to be eligible to join the Creator Fund. The Creator Fund is in its early stages, and we're continuously exploring new ways to improve the experience for our creator community and the way creators are rewarded. We’re looking forward to sharing more information soon!
CALLING CREATORS. Those with stand-up routines, home recipes, bedroom beauty regimes or artistic flair. Change-makers, mental health supporters, pet lovers, illusionists. DIY do-it-yourselfers, dreamers, joy-sparkers.
Our Creator Fund is now LIVE.
What is the Creator Fund?
The Creator Fund gives TikTok’s best and brightest the opportunity to earn money with their creative talent.
Starting with $70 million (approx. £54 million) of funds available to thousands of creators across our European launch markets; the UK, Germany, Italy, France and Spain. We see the launch of the Creator Fund today as the first step towards a new world of opportunity on TikTok. Where our creators can take their creativity, imagination and ambition to the next level.
And it won’t stop here. We expect the fund to rise to a total of $300 million (approx. £231 million) within three years and will extend to further markets across Europe so that even more creators will be given the opportunity to earn from their hard work and creativity.
Who can apply?
Last month we announced some of the first recipients of the fund, but tens of thousands of creators across Europe will now be eligible to apply. We hope this fund will continue to support our creator community through rewarding innovative and creative content.
Want to be the next creator on our list?
You’ll need to meet some initial criteria to access the Creator Fund. You must be based in the UK, Germany, Italy, France and Spain, be 18 years or older, meet a baseline of 100,000 followers, have over 100,000 video views in the past 30 days and post original content in line with our Community Guidelines.
How do I apply?
You can access and apply for the creator fund directly through the TikTok app. Here’s how;
- Click on 'TikTok Creator Fund'
- If you meet the eligibility criteria, you'll see an option to apply.
- Confirm you're over 18 years old.
- Read and agree to the TikTok Creator Fund Agreement
- Once approved you can start earning from the performance of your content
- You can view your accrued funds in your Creator Fund dashboard
- Happy creating!
We hope the TikTok Creator Fund will play a small part in inspiring even more creativity on TikTok. By providing this long-term support for our creator community, we want to help emerging creative talent in the UK use this opportunity as a springboard for a career both on and off our platform.
Here are some of the first inspiring creators already benefitting from the fund:
Slawek and Krzysiek