Creators are the heart and soul of TikTok. They make the app a welcoming place where millions of people come for entertainment, learning, and fun, and TikTok offers anyone a chance to reach an audience, without needing to be a celebrity or social influencer with a large following.

While becoming a creator is as simple as tapping a few buttons, thriving as a creator takes time, dedication, and some education. With the different tools, analytics, effects, and creative ideas to balance on a TikTok account, making a strategy for creating content can be daunting. That's why we're excited to launch the TikTok Creator Portal, an online hub on filled with educational resources for creators to learn the basics of getting started on TikTok, connecting with their audience, and cultivating best practices to bring their videos to the next level. For avid or even expert TikTok creators, the Creator Portal will also feature articles that help interpret community trends, dive deeper into the use of sound and music, and spotlight creative effects, helping to inspire and diversify content creation.

Launching today, the TikTok Creator Portal is broken down into the following six learning categories:

  • Getting started on TikTok
  • TikTok creation essentials
  • TikTok foundations for success
  • TikTok content Strategy
  • Community guidelines and safety
  • Getting paid to create

These categories cover some of our most frequently asked questions and give key insights into what it takes to have fun and grow as a content creator on TikTok. We're excited to launch the TikTok Creator Portal to offer in depth guides and videos designed to further support our growing creator community, and help them get the most out of their time on TikTok.

And we're also thrilled that popular Australian creators @thechainzfamily, @nat.alise, @bridey.drake and @morgan.hipworth have made tutorials for the Creator Portal, joining a list of some of the world's favourite and shining a global light on local Aussie talent.