• TikTok launches second in-app quiz in India providing account safety tips to users
  • First TikTok quiz on online safety was taken by almost 5 million users

April 30, 2019 – As it fosters a global community that thrives on creativity and expression, TikTok, the world's leading short video platform, launches its second safety in-app quiz in India to equip users with online safety tips. TikTok users are also coming together to show their support and further enhance awareness around online safety and safety in general.

As a platform that celebrates trends and embraces diversity, TikTok has become the preferred platform for expression, given its lowered boundaries for sharing, creating, discovering — all made easy on mobile. TikTok is committed to helping make its millions of users feel safe and comfortable within the community, which is why it is continuously enhancing and updating its policies, tools, and resources to promote a positive and safe app environment.

The account safety quiz which is available on TikTok in India and throughout Europe,EMEA, and Asia incorporates questions that highlight a few of the most important ideas on general account safety including:

  • Setting up your account with a strong password
  • Not sharing your account information with anyone
  • Being aware of phishing, suspicious email or website

Earlier this year, in celebration of Safer Internet Day on 5 February, TikTok launched a global campaign, #BetterMeBetterInternet, to reinforce its commitment to online safety as a trusted short-video platform. As a part of this initiative, in India, TikTok launched the #SafeHumSafeInternet campaign, which also featured the first ever safety quiz. The quiz saw much success and was taken by almost 5 million TikTok users who were interested in knowing their safety IQ, this also reinforces people’s keen interest in knowing more about online safety and security.

In addition to educational efforts, TikTok is launching new tools and initiatives to support the creation of a positive and safe in-app environment. In March, TikTok launched the localized Safety Center in India, which is dedicated to providing tips and resources to help users navigate a range of topics and build an online experience that feels safe and welcoming. The Safety Center is available in ten Indian major languages and also featured an Anti-Bullying resource page. Moreover, this year, TikTok launched a number of features - the comment filter to automatically filter out any comment that contains up to 30 pre-identified keywords by users in English and Hindi and two new Digital Wellbeing features, Screen Time Management and Restricted Mode. Screen Time Management lets users decide how much time they want to spend on TikTok, while Restricted Mode limits the appearance of content that may not be appropriate for all audiences. The app will also introduce new upcoming features including:

  • Device Management: which will allow users to manage their login devices to prevent their accounts from being hacked
  • Revamped notification tab and notification controls, which will make users’ digital lives easier

TikTok is available in 150 global markets via the App Store or Google Play stores.


About TikTok

TikTok is a destination for short-form mobile videos. Our mission is to capture and present the world's creativity, knowledge, and moments that matter, directly from the mobile phone. TikTok enables everyone to be a creator and encourages users to share their passion and creative expression through their videos. TikTok is based in Los Angeles, with global offices in London, Tokyo, Seoul, Shanghai, Beijing, Singapore, Jakarta, Mumbai, and Moscow.  In early 2018, TikTok was one of the most downloaded apps in the world. TikTok is available worldwide for iOS and Android. Visit tiktok.com.