• TikTok Shop is making shopping and discovering new products, creators, and content fun this festive shopping season with up to 60% off big brands and small businesses
  • Shoppers are invited to experience a series of TikTok LIVEs from their favorite celebrities, brands, and creators, including Jamie Laing (@jamielaing), Made by Mitchell (@madebymitchell) and Stephanie Vavron (@stephanievavron)
  • Brands such as Sage (@sagestudios_uk), Sweaty Betty (@sweatybetty), L'Oreal Paris (@lorealparisuk) and PUMA (@PUMA) are offering big savings on thousands of products


    • This Black Friday week TikTok Shop is hosting an unmissable mega sale event, offering up to 60% off from hundreds of TikTok's favourite brands. From the latest trends in fashion and beauty to must-have home and kitchen essentials, cutting-edge electronics, toys, books and more, TikTok Shop is your go-to destination for ticking everyone off your Christmas list!

    The excitement kicks off now and runs through to 2nd December, culminating in an incredible Black Friday and Cyber Monday experience.

    Don't miss out on discovering something special for everyone this holiday season!

    Extraordinary discounts on TikTok Shop's hottest products

    During Black Friday & Cyber Monday, shoppers will be able to access discounts of up to 60% on some of the platform's most popular brands and retailers all in real-time, including:

    Beauty bargains on TikTok Shop

    • Garnier will be slashing the price of its viral Vitamin C bundle with Invisible Fluid SPF50 or Brightening Serum by 61%
    • L'Oreal Paris will be offering up to 50% off with its 12 Day Advent Calendar almost half price, down from £91 to £48.90
    • Made By Mitchell's 16 Piece Makeup Brush Set will be cut by 44% to just £19.5

    Unmissable fashion finds and exclusive offers on TikTok Shop

    Major savings on must-have gifts

    There will be major savings on must-have gifts this season with unmissable deals ranging from stocking fillers to big ticket items....

    • Sage Studios's iconic Oracle Touch coffee machine will be available at 30% off, down from £2,099 to £1,499
    • Harpercollins will offer up to 50% discount on 500 products
    • Lyle & Scott will offer up to 20% off


    Can't Miss! TikTok LIVE Shopping with Celebrities and Creators

    This Black Friday will be all about LIVE shopping and there will be a series of LIVE TikTok shopping events where shoppers can tune in to get inspiration and bag a bargain from some of their favourite brands.

    Through TikTok Shop shoppers will have exclusive access to unique bundles, discounts and have a chance to win big ticket items.

    Plus, some of the platform's record-breaking creators are hosting TikTok LIVE shopping events, sharing products from their brands and others they love in real-time, to get their audiences excited about holiday shopping.

    Creators, dates, and LIVE shopping times may change.

    • Made By Mitchell goes LIVE on 22nd November at 10am GMT
    • Puma goes LIVE on 25th November at 10am GMT
    • Luxe Collective goes LIVE on 26th November at 10am GMT
    • Candy Kitten's goes LIVE on 27th November at 6pm GMT with founder Jamie Laing and his wife Sophie joining the action from 7pm GMT
    • Sage Studios goes LIVE on 29th November at 12pm GMT
    • Stephanie Vavron goes LIVE on 29th November at 10am GMT