TikTok's thriving community of gamers, cosplayers and streamers will unite to celebrate all things gaming at this year's Insomnia Gaming Festival.

As an official partner of this year's Festival, TikTok will offer a host of incredible entertainment for visitors and the TikTok community to enjoy throughout the Festival with live gameplay and merchandise on offer.

Those at the Festival will have access to amazing content, with vertical screens showing TikTok content all weekend, and they'll also be able to use TikTok's dedicated Insomnia Gaming Festival page to find the schedule for the Festival over the three days. TikTokers can also use the #i70 hashtag to share the very best moments from the Festival.

Visitors can meet a number of top TikTok gaming creators, including @Sophiesnazz (383K followers) and @TigressX (969K followers), who will be sharing their gaming tips. For those tuning into the Festival from afar, creators will be sharing behind-the-scenes content on their TikTok channels so that nobody misses out.

Gaming has found a home on TikTok with the #Gaming hashtag now sitting at a whopping 418.6 billion views. The platform is a space where everyone, from hardcore gaming fans to casual players, can find their fandom and fuel their interests in gaming. Our research shows that 75% of TikTok gamers discovered new gaming content on TikTok.

TikTok is also a buzzing hub of gaming culture, with the platform creating a place for audiences, creators and publishers to interact. This unlocks new and exciting ways to play, discover and be entertained. The gaming community on TikTok continues to evolve and grow, connecting gamers from around the world through gameplay, tutorials, cosplay and memes.

Adriano Galdieri, TikTok UK Gaming Operations Manager and Rebecca Garnett, Gaming Operations Manager: "Whether you are a dedicated hardcore gamer or casual player, TikTok is the place for you to tune into unmissable gaming content. Insomnia is a huge event with over 30,000 guests, and we're so excited to be teaming up with the Festival to give people the chance to experience everything gaming on TikTok. We look forward to seeing you there!"

Gaming creators to follow