We may be approaching the end of Black History Month but facing up to racism should happen every month of the year. London-based Student Naomi Eluwa, @nayyeeohhmeee does just that – discussing her experiences on TikTok to open others’ eyes to the reality of racism in 2020 and the issues that are impacting young people.

Naomi decided to use her platform to educate others following the death of George Floyd in the US – the event that sparked new Black Lives Matter protests across the world. And opening up to TikTok has lead her to discuss a number of topics, from sustainability, to mental health and how she sees politics today.

Using her creativity to find new ways to make impactful statements, Naomi hopes her platform will help people across the UK and beyond have a better understanding of the black experience and what lives are like for young people in the UK. With almost 3 million likes on her videos, she’s already making waves.

We sat down with Naomi to discuss all things TikTok and why creativity can be so important to spread the message.

Why did you choose TikTok for your content? 

Tiktok is the best for my content as it allows me to make short educational videos - but as Tiktok isn't as time consuming as other platforms it means I can make a variety of content whilst keeping up with my uni work. 

What is your favourite TikTok you have made to date and why?

My favorite TikTok I have made it my video titled "My name's Naomi, and I am black". This is my favourite video as I really got to push myself creatively. There was spoken word in the video, with music and I also forced myself to be creative with how I recorded the video.

@nayyeeohhhmeee

this took me ages so pls show some love & watch the whole thing🥺❤️ ##blacktiktok ##viral ##blm ##british ##uk ##fyp ##foryoupage

♬ i am black - naomi el

What's your goal?

My goal on Tiktok is to create a safe, fun and educational space for people online. I want people to leave my page feeling better about themselves or having learnt something new. 

What do you love most about TikTok?

I love the community you can create with yourself and your followers/ other content creators. Tiktok is a really creative space where you can be yourself and there are other people on the app that appreciate that. 

What is your favourite effect?

My favourite effect has to be the stitch or the greenscreen. I love stitch because it can really add value to educational videos and I like the greenscreen just because it's fun!

Who do you follow on TikTok – and why?

I follow some British creators such as @_larly_but the majority of the people I follow are funny American content creators. This is because I like to make sure my following page will always make me laugh. My feed is full of funny videos, some fashion videos, a little bit educational/activist videos.


New to TikTok and fancy tuning into some fantastic mental health and wellbeing content? Getting involved couldn't be easier, simply download the app for free via the Apple App Store, Google Play or Amazon.