TikTok isn't just where trends start. It's where movements grow.
From championing mental health to advancing digital safety, creators on TikTok are turning their passions into real-world impact, rallying over 1 billion people to connect, learn, and drive change through authentic stories. Whether it's a fundraiser supporting critical causes such as @sgredcross rallying public support for humanitarian activities, or a heartfelt story shifting minds, TikTok's collective power mobilises communities, ignites global conversations, and fuels tangible progress worldwide.
Now in its second year, we're thrilled to introduce the 2025 TikTok Change Makers Program to celebrate and elevate mission-driven creators making a positive impact on TikTok and beyond. Throughout this five-month program, TikTok will support these creators with training, resources, and real-world opportunities to amplify their impact as they connect through exclusive events and learn from a community of peers and leaders at the forefront of social change.
Introducing the 2025 TikTok Change Makers
Meet this year's global cohort of 50 mission-driven creators who advocate, inspire, and educate communities worldwide.
Discover the APAC Change Makers and explore their stories here — starting with these inspiring profiles:
- Caitanya Tan (@caitofalltraits), Singapore
- Caitanya Tan is a Singapore-based actress, presenter, voiceover artist, and content creator known for her dynamic storytelling and engaging style. Trained in musical theatre at LASALLE College of the Arts, she launched her career with a leading role at Hong Kong Disneyland before expanding into film, TV, international tours, and co-founding creative ventures ALLTRAITS and Besmitten Co. A sought-after emcee, she brings warmth, versatility, and professionalism to stages and events worldwide.
- Jerhemy Owen (@jerhemynemoo), Indonesia
- Jerhemy Owen is an Indonesian environmental content creator championing sustainability and renewable energy. A graduate in Environmental Technology and Renewable Energy from Avans University in the Netherlands, he shares practical tips, personal insights, and on-the-ground initiatives. In 2025, he launched #WeNanamPohon, mobilizing volunteers to plant 10,000 trees and restore critical watersheds near Bogor. Jerhemy continues partnering with NGOs and fellow creators on clean-up drives, reforestation projects, and campaigns that inspire action for the planet.
- Sirawit Ittisoponpisan (@dricesira), Thailand
- Dr. Sirawit Ittisoponpisan, aka Dr. Ice, winner of the 2024 TikTok Award for Best Education Creator, is a lecturer at Prince of Songkla University who’s been crafting engaging educational content since 2020. With over 3 million followers, he blends storytelling, science and humor to turn learning into an unforgettable experience. His videos dive into fascinating facts, global trivia, and thought-provoking knowledge, always with a playful twist. A regular contributor to TikTok Uni initiatives, including Creators Forward 2022, he empowers creators across Southeast Asia to spark social change through digital content.
- Benjamin McIntosh (@benjmcintosh), Australia
- Ben McIntosh is a content creator, disability support worker, and accidental soft-serve disaster artist. His videos swing from heartfelt showcases of the skills of people with disabilities to chaotic vlogs, dubious dance moves, and life as a fiercely devoted big brother to Grace. With quick wit, self-deprecating humor, and just the right amount of silliness, Ben inspires, connects, and proves that kindness and fun go hand in hand.
Elevating our community driving positive change
Last year, our 2024 Change Makers inspired their local communities with over 7,000 #TikTokforGood posts, demonstrating the passion and real-world difference our community can make together.
"We're incredibly proud of our 2024 Change Makers for sparking meaningful conversations on TikTok and beyond, showcasing that their content and communities drive real progress," said Kim Farrell, Global Head of Creators at TikTok, "As we look forward to collaborating with our 2025 Change Makers, we remain committed to equipping creators with tools, resources, and opportunities to inspire positive change and impact around the world."
New donation features empower communities to amplify giving impact
Just as we're equipping mission-driven creators with resources and training, we also want to give our community new tools to supercharge impact. With TikTok's powerful new donation amplification feature, creators and supporters can rally their networks and advance causes like never before.
Now, when creators launch a fundraiser on TikTok, anyone who sees the donation sticker, or sees the fundraiser in a creators bio can seamlessly add it directly into their own TikTok content. They can do this by placing a donation link in their profile and by using a creator's donation sticker in a post or story. This functionality enables powerful personal endorsements and creative integration from followers, helping introduce causes to entirely new audiences, significantly expanding reach and impact. What's more, these user-amplified posts will be showcased directly on the fundraiser page, fostering a deeper sense of community and shared purpose around giving goals.
We have also launched an in-app existing fundraisers list where users can easily browse and discover a wide variety of charitable campaigns. The existing fundraisers list will make it easier than ever before to access charitable causes, so the TikTok community can unite in support of positive change.
"World Central Kitchen is excited by TikTok's new donation amplification feature and its ability to help expand our fundraising efforts through viral reach," said Tunde Wackman, WCK Chief Development Officer. "Community engagement is critical to our success, and this feature makes it easy for people to channel the power of their networks for impact in a way that's authentic and engaging."
Our new donation amplification feature and existing fundraisers list is available now in Singapore and select countries around the world. Start amplifying today on #TikTokforGood and spark a giving chain reaction!