TikTok is committed to keeping our platform safe for all users, and as part of that ongoing effort we're pleased to partner with Internet Matters – a not-for-profit organization whose purpose is to empower parents and carers to keep young people safe in the digital world. In this collaboration, TikTok and Internet Matters will work together to educate families about the importance of digital wellbeing and address common challenges such as peer pressure online.

Trust and internet safety are major priorities for TikTok and we're continuously investing in the development of new in-app features and measures that promote a safe, positive and vibrant online community. We're also committed to providing practical and useful tools for parents, schools, and users that will help them enjoy the online environment safely.

Our partnership with Internet Matters follows the launch of our Safer Internet Day initiative, #BetterMeBetterInternet from TikTok, which encouraged our global community to unite and work together in creating a safer internet. We also recently launched a video series called ‘You’re in Control’ to raise awareness among users about the in-app safety and privacy settings that let them customize and manage their online presence. The initial series of seven fun, educational videos are available on TikTok @tiktoktips. Users and their families can also find more information on our tools and best safety practices by visiting our Safety Center.

By incorporating the knowledge and expertise offered by Internet Matters, TikTok will continue to prioritize support for our global community and provide users with resources to help create a positive and safe community, where everyone feels inspired to share their creativity and expression.


“We are excited to join Internet Matters in this industry collaboration. Promoting a safe and positive experience is TikTok’s top priority since the very beginning and we will continue to raise awareness around important issues including online safety and digital wellbeing”

– Patrick Nommensen, TikTok Global Public Policy

“Parents regularly tell us they feel their child has a superior knowledge of the latest apps and new technologies. They want to know more about what positive steps they can take to keep their children safe in the digital world. Working in partnership with TikTok can ensure that we provide the very best advice and support for families when they need it most.”

– Carolyn Bunting, Internet Matters CEO