TikTok creators around the world create a positive impact on and beyond the platform. We see this every day through videos from heartwarming heroes like Celine Murillo (@celinemurillo_) who inspire us to take climate action through beautiful cinemotography, to modern educators such as Dr Nguyen Trung Nghia (@bs.nguyentrungnghia) whose engaging podcasts on psychology brings about awareness about mental health issues, as well as vibrant personalities like Josiah Leong (@grandmotherstories) who show us that intergenerational bonds are the true treasures in life, and sustainability champions such as Kong (@konggreengreen) who share creative eco-friendly solutions to everyday problems.

Building on our ongoing commitment to foster a global community who is passionate about using #TikTokforGood, we're honored to introduce the TikTok Change Makers Program, our first-ever global social impact creator elevation program that spotlights creators and non-profits who create meaningful change in their communities through TikTok. Throughout this 6-month program, we will support these creators to build engaged communities, reach new audiences, and unlock real-world opportunities through dedicated tools, resources, and donations to designated non-profit organizations, which will allow them to drive an even greater impact around their causes.

@tiktok Introducing the TikTok Change Makers program, our first-ever global initiative empowering #TikTokForGood ♬ original sound - TikTok

Introducing the TikTok Change Makers

To officially launch this program, we are celebrating and unveiling our inaugural global list of TikTok Change Makers, comprising 50 purpose-driven creators from around the world. Whether it's spreading positivity or sharing good deeds, these Change Makers continue to advocate, inspire, and educate their communities to drive collective change on TikTok and beyond.


Meet the TikTok Change Makers from Southeast Asia and learn more about their incredible journeys. Click here to get to know more about the Change Makers from all over the globe.

  • Adeline Tay (@adelimey), Singapore  When Adeline first found out she had alopecia totalis, she could barely look at herself in the mirror. The autoimmune disease caused her to lose all her hair on her head, including her eyebrows and eyelashes, within two months. When a follower asked about her hair loss, she embraced transparency, using her platform to enlighten others about the condition with candor and honesty. Today, she stands as a pillar of support and information for the alopecia community.
  • Celine Murillo (@celinemurillo_), Phillipines  Celine is a photographer, filmmaker, and environmentalist who creates content showcasing how wonderful biodiversity is in the Philippines. Her goal is to make her audience care about Mother Earth and generate a desire to protect the planet.
  • Chanut “Kong” Wudhiwigaigarn (@konggreengreen), Thailand  Kong is a dynamic advocate for sustainability in Thailand. His content educates on upcycling, reducing food waste, and community cleanliness, all while collaborating with local organizations in Bangkok to tackle pollution and promote recycling. Kong’s dedication to zero waste and his active role in environmental initiatives make him a key influencer in shaping a greener future.
  • Dr. Nguyen Trung Nghia (@bs.nguyentrungnghia), Vietnam  Dr. Nguyen Trung Nghia, a valedictorian in Residency Psychiatry and a distinguished graduate from the University of Medicine and Pharmacy at Ho Chi Minh City, is a renowned mental health expert. His expertise and engaging communication style make him a trusted voice in the field of psychiatry. Starting with engaging podcasts on psychology, Dr. Nghia has been encouraged by his colleagues to create additional TikTok videos to reach a broader audience, benefiting more people and raising awareness about mental health issues. His videos share challenging psychological stories, weaving in signs of mental health disorders. Alongside these are scientific knowledge and tips for self-care, such as sleep hygiene, emotion management, trauma-caring and nurturing healthy relationships.
  • Halimah (@dailyjour), Indonesia  Halimah, a former middle school teacher, began sharing the significance of gentle parenting on TikTok in late 2021. Today, she guides 1.2 million followers on nurturing parenting practices, offering a platform for dialogue and support against toxic parenting. Her mission is to empower future generations with the tools for building healthy and loving family dynamics.
  • Josiah Leong (@grandmotherstories), Singapore  Josiah, the creator behind @grandmotherstories, treasures the time spent with his grandmother. They engage in activities like exercise, travel, and cooking - and celebrate it all on TikTok. Together, they advocate for senior appreciation, enriching lives with positivity and intergenerational bonds.
  • Vina Muliana (@vmuliana), Indonesia  HR professional Vina Muliana is renowned for her practical career advice on TikTok. She guides millions with her engaging and informative content focused on work-related tips and strategies. Recognized in Forbes’ 30 under 30, her insights have opened doors for job seekers across Indonesia, making her a winner in the Best of Learning and Education category at TikTok Awards Indonesia 2021.


Championing causes with non-profit organizations through the TikTok Change Makers Grant

As a platform that celebrates creativity and authentic expression, TikTok brings together creators, non-profit organizations and businesses with a shared vision to rally support, raise awareness and funds for causes that matter. We've also seen over 50,000 posts under the #TikTokforGood hashtag, showcasing the strength and impact of a community that's keen to drive meaningful change and unlock real-world impact.

As we continue forging meaningful partnerships between creators and non-profit organizations, we are also introducing the TikTok Change Makers Grant as an integral part of the TikTok Change Makers program. Through this Grant, we are donating over $1 million to over 30 global and local non-profit organizations supporting a variety of important causes, making a $25,000 direct donation in honor of every Change Maker to support their respective advocacies while elevating the impact of their work.

"The TikTok global community harnesses creative self-expression to drive positive impact by rallying support, raising awareness, and advocating for the causes they truly care about. We're proud to launch the TikTok Change Makers program to help social impact creators and non-profit organizations reach more communities, unlock real-world opportunities, and bring about lasting, meaningful change," said Kim Farrell, Head of Creators, TikTok.

"I want to make my experience of mental health and alopecia purposeful. I hope that by sharing my story on TikTok through positive and relatable content, I can help foster a supportive community and help others feel less alone," said Adeline Tay, TikTok Creator and Wellness Advocate.

"We're thrilled to announce our collaboration with TikTok to launch the TikTok Change Makers Program. Through this initiative, we're empowering ASEAN youth to raise their voices on crucial issues like well-being, sustainability, and community impact. Together, we're harnessing the power of creativity to drive meaningful advocacy and amplify the voices of our passionate youth. We believe this program has the potential to engage even more young changemakers and inspire them to make a positive difference in their communities," said Dr Piti Srisangnam, Executive Director of ASEAN Foundation.


Harnessing #TikTokforGood with the Change Makers

Through the TikTok Change Makers Program, we aim to showcase the diverse voices and the strength of our global community as they educate, advocate and inspire their communities to drive meaningful, positive and lasting change.

Learn more about how you can help make real change happen by checking out your local content hub, which will feature inspiring programming and impactful stories over the next six months. Join your fellow Change Makers by championing everyday good using #TikTokforGood, starting today!