TikTok and DistroKid announced today an innovative platform integration that makes it easier and faster than ever before for independent artists to create their official TikTok Artist Accounts, unlocking a suite of artist-specific features to help them engage their fans on the world’s most powerful music discovery platform.
The new partnership will dramatically reduce the time it takes for artists to create their official TikTok Artist Account, which can now be achieved in as little as a few hours for DistroKid members.
Starting today, DistroKid members can create their official TikTok Artist Accounts directly from the DistroKid dashboard, unlocking artist-first features like a Music Tab, New Releases, By Artist, Behind the Song, Fan Spotlight, Ticketing and more. This collaboration aims to build a stronger connection between DistroKid's artist community and TikTok's global community of music fans.
"TikTok is excited to partner with DistroKid to make it even easier for millions of artists to access powerful and easy-to-use tools to fuel their growth on TikTok, drive increased consumption of their music and grow their fanbases,” said Jay Bae, Global Head of Music Partnership Development at TikTok.
“It’s now faster than ever for any artist to create their official TikTok Artist Account directly through DistroKid, reducing the process from weeks to just hours,” said Phil Bauer, President of DistroKid. “Building on our long history of collaboration, DistroKid members now have unique access to tools and features for promoting their music on TikTok’s leading discovery platform.”
"Using the TikTok Artist Account is a game changer,” said Los Angeles-based pop artist NERIAH. “I cannot stress this enough; it offers so many new tools that truly help promote your music and grow your fan base.”
Music producer L.Dre said, “Having an official TikTok Artist Account has seriously boosted my career. My favourite feature is having my music show up as a tab on my profile, making it super easy for fans to find and use my tracks. It’s the perfect tool to help artists stand out and stay ahead.”
DistroKid and TikTok have worked closely together since 2019 when DistroKid signed on as the first distributor to help independent artists get their music uploaded to TikTok. DistroKid members have also recently found success on TikTok via a deal struck that made their music available via TikTok’s Commercial Music Library (“CML”). The CML offers brands a catalogue of pre-cleared music for use in their advertising on TikTok. Last year the two companies announced a deal which made millions of tracks by DistroKid members available on TikTok Music, the short-form mobile video platform’s new premium subscription streaming service for music that is now in beta in five countries. DistroKid members also have their music available in ByteDance’s popular video editing software tool CapCut and have the ability to distribute their full-length music videos to TikTok via the company’s DistroVid tool.