Product

TikTok has become a platform that transcends cultural boundaries to make global connections feel even more effortless. Every day, audiences from around the world learn, entertain and express themselve

by Cormac Keenan, Head of Trust and Safety TikTok's diverse community transcends generations, spanning from teens to grandparents and everyone in between. We build with these different audiences in mi

Jordan Furlong, Product Manager, Digital Well-being At TikTok, we believe that our digital experiences should bring us joy, entertainment, connection and enrichment. Having a positive relationship wit

From Effect House to Library, longer videos and more, there are many ways to make your creativity shine on TikTok. Today, to empower continued creative expression, we're introducing TikTok Avatars - y

By Kudzi Chikumbu, Director Of Creator Community, TikTok US We're always exploring new ways to amplify the voices of our creator community and celebrate the innovative content creators share on TikTo

Creative effects are part of what makes it so fun to create on TikTok. Whether you’re teleporting into new worlds with Green Screen or freeze-framing with Time Warp Scan, creative effects empower crea

TikTok is a place to create, discover, and watch entertaining videos, and we're proud to be a home where our diverse community of creators can express themselves. Our goal is to foster an environment

Over the past few years, we've seen trends and culture come to life through our global TikTok community. We're inspired and honored to see more than 1 billion people around the world come to TikTok ev

Today we launched Paint Portal, TikTok's first 5G and multi-user augmented reality (AR) effect that allows TikTok users co-create with friends in real time, while still physically apart. Bell is the f

This is part three in our blog series about the For You feed, where you can learn more about content, recommendations, and discovery on TikTok. Check out our first two posts to find out more about the

By Alexandra Evans, Head of Child Safety Public Policy and Aruna Sharma, Global Head of Privacy People from all walks of life come to TikTok to be entertained, spark joy in their everyday, and share t

There's something magical about watching a musician perform live, hearing a Q&A from a new author, or meeting an actor at the stage door following a show. Those experiences have shaped much of the way

By Drew Kirchhoff, Product Manager, TikTok There's so much that can happen in a TikTok minute, from crowdsourced musicals and sea shanty singalongs to feta pasta recipes, roller skating revivals, and

TikTok is a platform where users enjoy engaging with the brands they love in creative ways. It enables advertisers to tap into the platform's unique format, appeal, engagement and reach to connect wit

By Sean Kim, Head of Product, TikTok US Today we're excited to introduce TikTok Jump, a new way for creators to share engaging and informative content on TikTok. Built by third-party providers, Jumps

By Joshua Goodman, Director of Product, Trust and Safety, TikTok Today we're launching a new way for creators to more easily manage interactions with their content. People put their hearts and souls i

On TikTok, our portfolio of video tools and effects power creativity and imaginative storytelling. Tools like Duet inspire chains of co-created content while creative effects like Green Screen make fo

Both on and off our platform, we're always looking for new ways to enable self-expression, creativity, and connection among the TikTok community. When we launched our TikTok for Developers program, we

When businesses join TikTok, they can expect a truly original way to connect with the customers they care about and be part of the culture. TikTok is a place where businesses can grow their customer b